Bounty axed from limited edition Celebrations tubs
Written 3rd November 2022 | Subscribe to our Christmas newsletter
This year, 2022 the owner of Celebrations has decided to axe the classic Bounty from his tubs due to its unpopularity.
This year special edition tubs of Celebrations will be on sale in the UK - excluding the classic coconut-flavoured Bounty!
They will go on sale in Tesco's, this comes after research showed that over 40% of people dislike them.
Mars Wrigley, the owner of Celebrations said this shocking move comes after last year when the brand let shoppers return unwanted Bounties after the festive season.
Instead of the Bounty additional Mars, Milky Way, Galaxy, Snickers and Maltesers will be added to the boxes.
Watch this space! If the Bounty-less boxes are the preferred choice then potentially they could be removed permanently.
It is unclear whether Bounty will be discontinued as apparently 18%, especially the older generation, chose it as their preferred choice of chocolate.